How to Create Social Media Posts

Step 1: Open the Social Suite

Go to the Social Suite and select AI Post.

Step 2: Choose How to Start

• Share your own idea directly
• Use content from your library (posts, articles, interviews)

Step 3: Select Your Channels

Choose one or more platforms:

• LinkedIn
• Twitter (X)
• Instagram
• Facebook
• BlueSky
• Threads (Coming Soon)

AI TwinBrain automatically adapts content for each platform.

Step 4: Configure Your Settings

• Narrative Style -- Choose the storytelling approach
• Brand Voice -- Select from your saved voices
• Theme/Style -- Set the overall tone
• Post Length -- Short, medium, or long
• Hook and Angle Simulation -- Test different opening hooks

Step 5: Hook and Angle Simulation

This feature:

• Generates high-performing hooks for your content
• Tests them against thousands of simulated audience reactions
• Shows performance predictions
• Helps you choose the most engaging opening

Step 6: Generate Your Posts

AI TwinBrain will:

• Access its Trend Post Database
• Structure your message for maximum impact
• Create platform-specific versions
• Optimize formatting for each channel

Step 7: Enhance and Refine

• Add Media -- Upload images, videos, or carousels
• Chat with AI -- Request specific adjustments
• Apply AI Prompts -- Use preset refinement options
• Comment and Feedback -- Leave notes for review
• Share with Colleagues -- Get input before publishing

Step 8: Schedule or Publish

• Post immediately -- Goes live right away
• Schedule for later -- Appears in your content calendar

Frequently Asked Questions

Can I upload images and videos?

Yes. You can attach images, videos, and carousels to your posts.

Can I publish LinkedIn posts?

Yes, you can publish LinkedIn posts (but not LinkedIn articles, due to API limitations).

Is there a content calendar?

Yes. Your scheduled posts appear on the dashboard calendar.

Can I cancel a scheduled post?

Yes. Cancel from the dashboard or Social Suite before the scheduled time.